October 30, 2017 6 min read

In the past decades, more and more opinions have stated that colors affect people’s personality and mood. And this seems to apply also to children, which have sometimes shown different reactions in the presence of certain colors.

The impact of colors on children is not just emotional or intellectual, but sometimes also physical.

For example, in newborns, studies have detected physical reactions when infant jaundice was treated with blue light.  
So knowing the meaning of colors can be a tool in choosing the right ones for your baby’s clothes:  colors that will make her or him feel comfortable, joyful and energetic or that will enable him or her to become a (more) sociable child.

Here are some interesting insights on how the colors of clothes can affect your baby's personality and mood.


How a baby’s personality is formed

Personality can be defined as the interaction of temperament traits with the given environment.

From an early age, the personality of each baby starts becoming a unique one and sometimes this personality cannot be replicated or found not even in the twin sister or brother of that baby.

Genetic factors are among the first elements that you need to take into account when studying your baby’s personality.

The environment in which the baby is grown, as well as the loving presence of parents, are contributing factors to how the baby’s personality will be formed.

The level of sensitivity, the persistence degree, the disposition, the intensity of emotions – these are some of the traits of personality that you will encounter, from an early age, in your baby’s behavior.


The early behavior of your child

If you are the parent of a newborn, you might have already noticed that your baby spends most of the time sleeping (up to 20 hours a day, in intervals between 20 minutes and 4 hours), crying (when they are hungry, hot or cold, tired, have gas, need the diaper to be changed, when they are sick or need to be comforted or when they are over-stimulated). Or they can cry for no reason. Your newborn’s behavior may include also sneezing, yawning or burping.

Babies are born with several natural reflexes: the sucking reflex, the startle response, the rooting reflex, the grasp reflex, the tonic neck reflex and the stepping reflex. As the newborn grows, he or she will become more aware of the world around and will begin to gain more control over own movements. This awareness comes also from various experiences which enable the baby to develop and most important, to learn.

Learning is the reason for which the behavior of the baby will know many changes. As time passes, the baby will become attached to things and people, might begin to feel afraid of specific things (instead of being afraid of everything), will become anxious when important people such as dad or mom go away and will start exploring the objects around them to understand what they serve for.


The development of your child

“Ages and Stages” is a general term used to indicate the key periods in the development of humans. Each of these stages refers to physical, language, intellectual and social – emotional development.

Between 0 and 1 year old a human being is considered an infant or a baby.

Toddlers or preschoolers refer to children between the age of 2 and 5, while the school age children mean children from 6 to 12 years. Starting with 13 until 18 years, a human is considered an adolescent or a teenager.

Here are some of the amazing things your child will do during the first year of life: smile, open and shut the hands, grip objects with her or his hands, laugh, roll over from front to back and the other way around, gain better head control, sit with support, start to crawl, babble familiar words, sit without support, clap and play games, feed himself or herself, point at the objects he or she want, take the first step.

As each child is unique, the experiences, the learning and the milestones in the first year of life will vary, their timing and form of manifestation also being unique.


The significance and effect of colors

Since color affects both adults and children, color psychology and the impact that colors have on children’s behavior and learning abilities is a subject deeply studied by the researchers everywhere.


Warm colors


Red is often associated with determination, danger, strength and also passion and love. It energizes the body, by increasing the heart rate, respiration and blood pressure.

In some studies, the results indicated that red color can increase the athletic abilities. But since red is also associated with inability to focus, increased aggression and sometimes, headaches, other studies suggest that exposure to this color can diminish a child’s academic performance.


Pink suggests empathy and femininity and has the ability to create a calming atmosphere. However, pink can become irritating in time, leading to anxiety and agitation, if your child is exposed to it for long periods of time.


Yellow is, by tradition, the color of sunshine and is associated with lots of energy, motivation, joy and intellect. It determines a warming effect and induces cheerfulness. Its soft variant improves concentration, while brighter shades can increase metabolism and stimulate the memory. If you don’t want your baby to become over-stimulated, avoid the exposure to a wide surface of yellow, as it can determine feelings of frustration and anger.


For the human eye, orange is a very hot color, thus it induces the sensation of heat. This color can increase the oxygen supply to the brain, can determine an invigorating effect and may improve mental activity. Since it has a social attribute, it inspires interpersonal communication of your baby.


Cool colors


Blue is perceived as a color that lowers the blood pressure, which soothes the mind and body and diminishes the feelings of anxiety and aggression. It can be used to bring tranquility to your child.  In hot and humid environments, blue can determine the effect of an oasis by cooling the body.



Purple symbolizes power, wisdom, ambition, creativity and independence. Purple is ideal for children, as it grabs and maintains their attention, while one study indicated that 75% of pre-adolescent children prefer purple to all colors.



Green is associated with well being, health and healing, promoting a calming environment and mood. It promotes concentration and reduces the anxiety. According to one study, children could improve their reading performance if a transparent green sheet is placed on top of the text they read.


The psychology of baby colors

Somewhere between 2 and 3 months old, your baby will begin to perceive colors. Shortly after, around 4 to 6 months old, the baby is able to sort colors into five categories, just like adults do (according to researchers report “Proceedings of the National Academy of Sciences”): yellow, red, blue, green and purple. Children color preferences and dislikes are in accordance with their individual character and stage of development. That’s why it’s important to think about the child’s color likes and dislikes when choosing the color of their clothes or of their nursery.


The impact that colors have on babies’ mood

Children respond well to bright colors because they reflect the energy of their nature.
For a peaceful atmosphere in your baby’s nursery, choose soft or pastel colors, as these colors calm down the baby and prepare her or him for sleep. An interesting fact is that baby girls accept gladly any color as long as blue or red or are not the dominant nuances. Just like adults, babies show different reactions in the presence of certain colors: they calm down when exposed or dressed in blue, they gain (more) concentration in the presence of green, they become really energized in the proximity (or while wearing) yellow.

Now that you have learned about the impact of colors on your baby’s behavior, mood and even development, the next step is to pay attention when choosing the clothes your baby girl or baby boy will wear. For example, the “Little Bunny Collection” offers a wide range of soothening colors for your baby’s needs and well-being: from smooth, pink soft bunny coat to blue bunny style hooded jumpsuit, this collection includes various pieces of clothing that your baby will love: outfits, dresses, hats and rompers.

Just click the link below and choose the clothes that will make your baby happy!